Experience vs Innovation

We have the experience in implementing sport projects, we improve and innovate by evaluating them.

(Management study for Administration)

Motivation vs Rigor

We have sport in mind, we motivate through the mirror effect, we encourage rigor.

(Activation for sports brand in basketball event)

Planning vs Management

We are sport management consultans,
we create sport knowledge.

(Integral management of sports center)

Creativity vs Method

We make ideas become reality, we create the procedure and we execute it.

(Organization of basketball event promotion)

Tools vs Human Resources

We generate management tools to help people to be more efficient.

(Design and implementation of app for managing)

Consultancy vs Production

We are consultants, identify needs and perform service production.

(Satisfaction survey and loyalty plan for a sports club)

About us

POC3 was born to generate resources for the Sport, assisting from a business approach to entities and institutions in this sector.

Sports today’s reality in its industrial and business dimensions, has enhanced the potencial of sport to generate resources for the sport. it is in this context where POC3 team has been consolidated as a driving force for successful sport projects.

POC3 is the result of the union of professionals from different fields and areas related to sport, who haved formed a multidisciplinary team with the experience, recognition and the strong ability to create and develop sports projects.

We endorse the success of the projects undertaken by this team of professionals, highlighting the creation and operation of fitness and wellness centers under administrative concession in Barcelona and other cities in Catalonia; One of the most demanding markets in the global landscape of this industry. Also we are specialists in the creation and implemantation of sports promotion events as well as brand activations.

Working Areas



POC3 Team

Bernat Gaya Fonts

Consultancy Director

Skype: bernat.gaya | LinkedIn

Master in Communication and Sport degree in communication sciences, advertising, degree in physical education has focused his professional career in the management of sports fitness centers. He worked as director of the facility CN Montjuic, was Holmes Place club manager and chief operating officer of Duet Sports. He has combined this job with teaching at the University of Barcelona and consulting for private and adminiastracions. Secretary of the Official College of Physical Education graduates.

Francesc Tubau Molina

Development Director

Skype: pactubau14 | LinkedIn

Post-graduate in management of sports organizations, higher degree in psychology and basketball coach. He began his career in the Catalan Basketball Federation which has been part of the management teams of its fitness centers and as manager of their service companies. He has been assistant manager at Holmes Place and Manager of Bac de Roda Sport, information manager at Barcelona Olympics 92. Member of the Advisory Board of the Master sports organisations management from the University of Barcelona.

Rafa Baena Pons

Production Director

Skype: rafabaena78 | LinkedIn

Degree in Economics has developed his career in the Catalan Federation of basketball in the events organization. He has participated in the management teams of Eurobasket 97, final four 97, 3x3 circuit and events to promote basketball. Specializing in activating brands in sporting events in collaboration with advertising agencies in final four 2011 World Basketball 2014 among others.